Insula Research has become one of the most trusted names in on-site data collection because of hard work, and an uncompromising obsession for excellence. We design and execute customized mystery shop and audit programs specifically to meet the objectives of your program.
Our core competencies can be defined within three areas of concentration:
Our strength of flexibility allows Insula Research to create a custom solution for every client. Our network of mystery shoppers are capable of conducting covert, role-play assignments, and our team of skilled auditors are capable of interacting with a general manager or franchise owner on-site, when deeper store-level operational data is needed.
- Competitive Intelligence (e.g. competitive price audits);
- Compliance Monitoring (e.g. brand image audits); and
- Customer Experience (e.g. mystery shops).